Here’s some interesting work in Media Psychology. I’d like to see the Twitter data and how it was segregated into categories, but I’m sure that will be thoroughly discussed when the study is published. The team at the Harmony Institute, a research center dedicated to revealing the influence of entertainment, provide a little more insight here. Check out the three minute video explanation on that page.
Neal Ungerleider: “A study of “Walking Dead” viewers looks at what happens to the mind while watching a zombie apocalypse… and what happens when viewers don’t share emotionally wrenching scenes on social media.“
See on www.fastcocreate.com
Media Psychology 